New Corporate Website Guidelines for Ireland

March 15th, 2007 by Joe
Archived; click post to view.
Excerpt: From 1 April 2007 new company disclosure requirements will come into effect for all company websites and electronic communication (email). The full details are available from the Office of the Director of Corporate Enforcement or simply see below what the practical steps involved are. The main i...(more)

Lies, Damned Lies and Web Statistics

March 10th, 2007 by Joe
Archived; click post to view.
Excerpt: For most online professionals involved in any facet of online marketing, website tracking and statistics is the core bedrock of data for analysis from which to work from. However even for those who don't live and breathe things such as clickthrough percentages, page views per visitor or referrer so...(more)

Blogging Strategy for Business

February 7th, 2007 by John Prendergast
Archived; click post to view.
Excerpt: There are as many approaches to blogging as there are people out there. This article is about thinking through your strategy for business blogging before you leap in. The question is what are you trying to achieve? Are you blogging to raise your industry profile, sell something, or generate leads? H...(more)