Archive for the 'Blogging' Category

Business blogging tips: Find inspiration. (1 of 10)

Monday, April 30th, 2007

Ah yes. Inspiration, all very well to say ‘find it’ but where exactly does one find inspiration? It’s the question all writers dread ‘where do you get your inspiration?’.
A couple of tips - it’s a good idea to have an RSS reader and subscribe to other sites and blogs in your niche as well as [...]

10 business blogging tips for better blogging.

Monday, April 30th, 2007

Starting today I am going to post 10 simple tips for better blogging - I’ll post one a day, Monday to Thursday.
These tips are aimed at people who are about to embark on maintaining a business blog, but they may be of interest to more seasoned bloggers too - I know while compiling these tips [...]

Is the ‘DoFollow’ movement dangerous?

Thursday, April 26th, 2007

If you join the dofollow movement do you run the risk of poorer search engine positioning and will Google respond to nullify dofollow comment links?
In my previous post on nofollow/dofollow I outlined some reasons why I believe using nofollow in comments is perfectly valid, and quite possibly best practice.
In brief, I said:
If you remove [...]

Nofollowing comments has it’s uses.

Friday, April 20th, 2007

Nofollow may not have succeeded in stopping the spam comments, but does that mean it’s useless? Nofollow may still have it’s place…
If a link on your site includes the nofollow attribute, you are telling the search engines not to count the link as a favourable vote from you.
Nofollow was introduced in an attempt to [...]

Blog Consultancy

Wednesday, March 28th, 2007

Why would you need Blog Consultancy?
This is a good question - the software is free and everything you need to know is on the internet, so why would you need a consultant?
The simple answer is that you don’t unless as a business you need your blog to be effective and don’t have the in-house expertise [...]

WordPress not receiving Pingbacks?

Wednesday, March 21st, 2007

If your WordPress blog does not appear to be accepting pingbacks, if pingbacks are not appearing in your comment section or comment moderation queue you could be having the same issue I was having with a blog this evening.
It turned out the issue was not with receiving pingbacks as such, it was that there [...]

WordPress users: How to consolidate your link love!

Tuesday, March 20th, 2007

If you are using a hosted version of WordPress then you may find this article useful, it will help you check if your links are split between www.yoursite.com and yoursite.com and it will help you consolidate those links, which should help with your search engine results.

You may have heard talk of ‘canonical url’s’, a [...]

Blogging Strategy for Business

Wednesday, February 7th, 2007

There are as many approaches to blogging as there are people out there. This article is about thinking through your strategy for business blogging before you leap in. The question is what are you trying to achieve? Are you blogging to raise your industry profile, sell something, or generate leads? Here are some of the [...]

Business Blogging.

Monday, January 15th, 2007

The example of Robert Scoble benefiting Microsoft by blogging is an example of a large corporation who have benefited through the use of blogging, other large companies who blog include McDonalds, Boeing, CitiGroup, Time-Warner, Disney, Motorola… the list goes on…
But not everyone is blogging. In the Fortune 500, most surveys put the number at 8-10% [...]

Blogging, Advertising & PR

Monday, January 15th, 2007

We meet with a lot of companies who want to increase their websites profile online, and we often advocate blogging in order to do just that. There’s no doubt that blogging increases your websites traffic, but there’s more to it than just that.
Good blogging takes considerable time and effort but can have a positive effect [...]